Data and Statistics

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May 1, 2012
Social Media Analytic Data

New Framework for Social Media Analytics [Infographic] | Social Media Today

New Framework for Social Media Analytics [Infographic] | Social Media Today. In our latest white paper, Actionable Social Analytics: From Social Media Metrics to Business Insightswe unveiled the Social Analytics Framework for Marketing and Sales Effectiveness. Use this framework to determine [...]

January 29, 2012
Marketing_Data

Marketing Data: Effectiveness of Social Media Strategies

From the Marketing Sherpa’s chart of the week we see some very interesting data on the effectiveness of various social media strategies. Search optimization and building relationships with social influencers are no surprise the most effective strategies. A consistent and [...]

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